WELCOME TO THE SEARCH PERFORMANCE ACADEMY

"We are what we repeatedly do. Excellence, then, is not an act, but a habit."
- Aristotle

Actionable Training

Everything is taught with Google's best practices in mind.

Challenging Quizzes

Test the knowledge you've gained with comprehensive quizzes for each module.

Premium Material

Get the latest in-depth knowledge on all things SEO-related.

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Delve into our courses carefully crafted for any organizational role

Free
seo fundamentals course

SEO Fundamentals

Brush up on the basics of SEO with this free and in-depth course. Gain an understanding of search engine algorithms and how they affect organic search results and websites. Building on this knowledge, you’ll learn the key elements for creating an effective SEO strategy

Free

Advanced SEO (Search Engine Optimization)

Delve deeper into technical, mobile and social strategies for increasing site traffic. Learn how to build SEO for international audiences through content localization as well as gaining exposure to advanced link acquisition tactics.

Free

Content Marketing Specialization

Learn more about SEO and content marketing and how that will drive your SEO strategies with advanced content optimization techniques.

Free

Technical SEO for Web Developers

Technical SEO is a critical part of the SEO process and an important skill for all SEO professionals but especially important for website developers.

Additional Material

SEO Learning Resource Centre

Access all the videos, tools and templates that have been used across the courses.